Best K-Beauty Brands To Try

Jessica Choi
6 min readJul 24, 2022
Photo by Wander Fleur on Unsplash

Korean skincare brands debuted in the American market over a decade ago and they still continue to be one of leading forces in the beauty industry. Although K-beauty may be relatively new to the Western world, it has existed for as long as I can remember.

You know those lovely scented sheet masks that hydrate your skin and leave you glowing? I’ve been using those since my teens. My mom would make her yearly trip to…

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Jessica Choi

Freelance writer. Makeup artist. Mom of two adorable monsters.